There’s no need to plan a funeral, email is in fact, NOT dead, but if you’ve seen some struggle within your campaigns, we’ve got the remedy! While digital audiences are no doubt more captive than we’ve ever seen, they are also smarter and choosier about what they will engage with. Here’s our list of best practices for when it comes to running a successful email marketing campaign. Start with a KILLER subject line. Success of any email campaign starts with the subject line. While your first inclination might be to throw in the whole kitchen sink to ensure you get... read more
