The Power of Geotargeting – Location-based Marketing
Target found: Connecting to the consumer! In the digital marketing world, geotargeting is important for both l...
Read MoreThen you’ve probably been retargeted. Through paid media, retargeting reminds customers of products and services after they leave a website without buying (and sometimes for other reasons). It shows visitors relevant ads when they visit other sites. Retargeting works with apps, social media, search as well as website banner ads. Digital marketers today use retargeting as a vital tool to connect their clients with customers and increase their sales.
Here’s how it works: you place a small, unnoticeable piece of code on your website or social media account (this code is sometimes referred to as a pixel). Every time a new visitor comes to your site or social media account, the code drops an anonymous browser cookie. Later, when visitors browse the internet, the cookie will let your retargeting provider (like Google or Facebook) know when to serve your ads. These are most likely in the form of banner or display ads, to grab attention and connect the ad to your brand visually.
Contact Aggro Creative Marketing today to learn more about how we can build a successful retargeting campaign that not only drives sales and inquiries, but builds your brand and elevates your consumer perception.
Target found: Connecting to the consumer! In the digital marketing world, geotargeting is important for both l...
Read MoreGive yourself a numerical advantage when it comes to attracting and keeping customers. Reaching your consumer ...
Read More“I would have answered your letter sooner, but you did not send one.” -Goodman Ace No doubt that t...
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