Online ratings are clearly vital to today’s businesses. They help consumers find products, services, and brands to support. When you’re ready to get more ratings and reviews for your company, follow these 5 steps: 1. Ask! Whether in person, on the phone, or in an email – just ask your satisfied customers to submit a review. 2. Leave a reminder. Leave behind a postcard or brochure with product/service information, your contact details and a request to provide a review on Google, Yelp or a site you prefer. 3. Create a review link. Use this on your website and in emails.... read more
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Online Video Optimization: SEO Tips for Exposure
Posted on July 12, 2023Is your video being read properly? With more visitors likely to buy or embrace your products after watching an online video, how to optimize your videos on your website is another task for your SEO. Though complex video SEO applications are available, you don’t have to acquire a whole new set of skills to get started. Though search engines can’t see your videos, applying the general principles of on-page SEO elements to your video establishes a strong initial SEO platform. The first three to embrace are: Relevant keywords are still important for the titles and tags that help describe the... read more
Guide to Rebranding – Why Rebrand This Year?
Posted on February 8, 2023A rebrand is a very important exercise that should be approached strategically—asking the right questions of long-term objectives and goals. read more
Social Media Marketing – Platforms to Popularize Your Brand
Posted on January 27, 2023What are the goals and objectives of social media marketing? These popular online communities share intention with many other types of public relations and advertising for a wide variety of businesses. read more
Is Email Marketing Dead in 2023? No, Not if You’re Doing It Right!
Posted on December 19, 2022There’s no need to plan a funeral, email is in fact, NOT dead, but if you’ve seen some struggle within your campaigns, we’ve got the remedy! While digital audiences are no doubt more captive than we’ve ever seen, they are also smarter and choosier about what they will engage with. Here’s our list of best practices for when it comes to running a successful email marketing campaign. Start with a KILLER subject line. Success of any email campaign starts with the subject line. While your first inclination might be to throw in the whole kitchen sink to ensure you get... read more