All posts by admin

One way to gain more customers and make more sales is to geotarget your content. Geotargeting helps you deliver content—whether it’s an ad or a grand opening announcement—to the right audience in the right area. With geotargeting, you can present curated content to a user based on their location: their IP address or a physical place they’ve been to or are currently. How does geotargeting work? Since competition continues to grow, geotargeting can be a great value add to your marketing. When you localize your marketing, or designate certain geographic areas as target locations, you can increase your chances of... read more

Buy more local. You don’t have to eat locally grown fruits and vegetables to know that supporting your local businesses is good for your community’s economy. When you work with a local digital marketing agency, it can be beneficial to your business. Whether you’re new to digital marketing or your company’s been on the map for years, working with a local agency has its advantages. They know the area. Local digital agency partners have a connection to the community and, therefore, understand the demographics. They can create location-specific content that resonates with its residents and frequenters. They can also advise... read more